The many benefits of digital marketing for your business

We can all see that technology is something that has managed to create quite the revolution in the world. It has managed to become a crucial part of everything that the world is doing from entertainment in our homes to managing the corporate industry. It has become the true backbone of all the major industries … Read moreThe many benefits of digital marketing for your business

Why Should You Invest in Cloud Based Computing? A Business Owner’s Guide

If you’re thinking about getting hold of a cloud-based system for your business, whether it’s accounting or ERP related, you should take the leap. Cloud based computing has a multitude of benefits, which we’ll be discussing below. So, let’s get to it. Your Data Is Safe One of the major benefits of using a cloud-based … Read moreWhy Should You Invest in Cloud Based Computing? A Business Owner’s Guide

Importance of Using Digital Marketing

In this day and age when social media and digital marketing is one of the most talked of topics, every company must look at their online marketing strategies and ensure that they produce the right results. This is indeed quite important. There are lots of different companies in the world that specialize in this field. … Read moreImportance of Using Digital Marketing

How to Improve Your Business’ IT Security Measures

If you are like most modern businesses, then you probably have some cyber security measures in place. Of course, as the threats get worse, you may be wondering whether your current system is enough to ward future attacks. In case you would like to improve on the current protections to safeguard your organisation’s sensitive information … Read moreHow to Improve Your Business’ IT Security Measures

Promoting Your New Business Through Digital Means

When you first start a business, things such as the physical venue, sourcing the supplies, hiring employees and more are on the top of your mind. However, things such as finding customers, selling your product and making a profit also should be given priority. After all, a business is where you invest something in the … Read morePromoting Your New Business Through Digital Means

Tips for Building a Professional Presence Online

Career professionals these days need an online presence to attract prospective employers and clients. A strong online presence in modern times is akin to getting published in a trade journal. You can’t imitate academic prestige on the web. However, you can be seen by people important to your field with an online presence. With that … Read moreTips for Building a Professional Presence Online

The Importance of International Standards

Production processes have evolved so much that products that come out of it are much more practical and more reliable than its predecessors. However, such an evolution was a result of great trial and error, as it was not only the methods and materials used into production, but also the ethics that played a major … Read moreThe Importance of International Standards

A Double Whammy: How to Utilise SEO and UX for Maximum Impact

Most people still remember the early days of SEO. Back then, it was all about search engine rankings which meant that most people focused their efforts on keyword research and link building. Now, these factors are still important today. However, search engines have evolved quite a bit which means that SEO marketing, too, has to … Read moreA Double Whammy: How to Utilise SEO and UX for Maximum Impact

The Basics of Neuro-Linguistic Programming (NLP)

Neuro-Linguistic Programming or NLP became popular in the United States during the 70s. It is an approach used by therapists to alter someone’s behavior and thoughts to get a better outcome. NLP was first used to treat psychological disorders such as phobias and anxiety but in modern times, its widespread use varies from improving workplace … Read moreThe Basics of Neuro-Linguistic Programming (NLP)